GC George Clay

About

The portfolio at et2ss.com links to 47 live domains. They are working sites, not portfolio mockups, and most have been online long enough to develop their own search behavior. The largest cluster is the index work — TacoIndex, Climate50 Index, Total Market Index, RareEarth Index, Time Price Index, True Cost Index, and a dozen others — published under the Clay Indices brand. Around that core are reference sites that take a single subject seriously: the AI Act Index for the EU Artificial Intelligence Act, Resolving Debts for the 2026 student-loan changes, Agentic Complete for the capability definition of autonomous systems. The software products are smaller and built to ship: OurInterview for job-search analytics, Computer Activity Monitor for privacy-respecting workplace observability, EasySoundBoard, CraftTags. ThatsSpecial.com runs as a small curated domain boutique, with featured Vitrine listings like SilkAndIce.com. Current work centers on DEACS, a patent-pending distributed edge-AI autonomous control system developed under ET2 Labs LLC.

The umbrella for the index work is clayindices.com. Each index has its own domain, its own methodology page, and its own data. The methodology page is usually the longest page on the site — version-stamped, dated, and explicit about exclusions. Spreading the work across many domains rather than collecting it under one is intentional: each index is a reference object with steady search demand on its own subject, and treating them that way keeps the brand from collapsing into a single mid-traffic blog. The voice is consistent across the family — no forecasts, no recommendations, methodology in plain sight. ET2 Labs LLC is the company behind the commercial and patent-pending work; the indices are published under the Clay Indices brand.

An index points to the data. There is no marketing layer over the math.

George Clay. Before this work, served as Electronics Technician Second Class, Submarine Service (ET2/SS) in the US Navy. The domain name et2ss.com is from the rate. Now principal of ET2 Labs LLC, publishing the index work under the Clay Indices brand.

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